Concacaf Gold Cup 2025

Concacaf

On-Screen Design

To create the entire match graphics system for the revitalizedConcacafGold Cup was anopportunity for the Ignite team to flex their love for the beautiful game.Ignite were tasked to design a world-class system to play live across all screens for this high-profile football tournament.

Tattoo artist with floral and geometric arm tattoos wearing blue gloves, focused on her work.

Artist: Tyla Vaeau - Samoa

Hand pinning a black and white abstract drawing featuring a star and crescent moon on a corkboard above another decorated drawing with text 'GREETINGS from.'

Artist: Isabel Humphrey - USA

Young woman in beige sweater examining a card with colorful bird illustrations, surrounded by similar cards on a wooden table.

Artist: Julie Guillem - France

Woman wearing a floral shirt and denim apron painting with a brush on paper at a bright workspace.

Artist: Alice Lindstorm - Australia

Person wearing a beige cap looking at an open book with colorful illustrations, sitting at a desk with various books and a digital drawing tablet.

Artist: Lisa Kogawa - Japan

16 FEMALE ARTISTS

16 CREATIVE VOICES / 16 UNIQUE BACKGROUNDS

The shape of the logomark offered design cues that addsymmetry, energy and shape to the match graphic system; all were complimented by the strong black, gold and team colour palettes.

Ignite's priority was to place the Concacaf Gold Cup Trophy logomark front and centre of most elements as a brand motif to differentiate this football tournament from all others and to display the new tournament livery. Our design palette for this tournament has been considered a game-changer internationally.

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